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Perceptivity AEO

See and shape the brand AI recommends.

AEO is the sensing layer for AI perception. It asks the questions your buyers ask, records how the engines answer, diagnoses where the understanding breaks, and forecasts which move will change the verdict — before a rupee is committed.

01/Answer share

Not rank. Recommendation.

Search gave marketers a list of links. Answer engines give buyers a verdict. AEO measures that verdict directly: who gets named, who gets cited, and who is trusted enough to recommend.

AI answer · Share of Model
  • Category leader58%
  • Rival31%
  • You14%

02/The Truth Report

Is AI understanding the brand correctly?

Visibility is not understanding. AEO separates the two — what the models believe about you, where that belief came from, and what they get wrong — across every engine, language and surface your buyers use.

Perception Audit

A full read of how AI understands the brand, surface by surface.

Perception Gap

The distance between approved reality and machine belief.

Source Map

Which sources are teaching the model the answer — and who owns them.

Confidence Score

How sure the model is, and whether it should be.

The questions your buyers ask AI

01

Which brand should I trust?

02

Is this brand reliable?

03

What are the best options for me?

04

Which is the safer choice — A or B?

05

Who do the experts recommend?

03/Simulate

Know what works before you spend.

Campaign under test

Publish a head-to-head comparison, correct two outdated claims, and add approved proof for the gap the models keep getting wrong.

Predicted net

+3.2pp

Measured net

+2.9pp

Forecast error

0.3pp

The loop

01

Forecast

Estimate the answer lift before a rupee is committed.

02

Wait

Query daily while the engines absorb the new truth.

03

Learn

Compare predicted and actual lift so the next forecast compounds.

04/Coverage

Everywhere your buyer asks.

AEO watches the large answer engines, retail and vertical AI surfaces, and the way real buyers ask — in every language, not just English.

  • ChatGPT
  • Google Gemini
  • Google AI Overviews
  • Perplexity
  • Claude
  • Microsoft Copilot
  • Grok
  • Meta AI
  • Amazon Rufus
  • DeepSeek

Coverage depth varies by engine.

05/Board metric

Share of Model. With truth attached.

AEO reports Share of Model, but never as vanity. Every movement is tied to confidence, citations and approved brand truth.

Visit the AEO site ->
  • Category leader58%
  • Rival31%
  • You14%
  • Not named22%

Illustrative · model outputs, not a live query. Directional, by engine and language.

See how AI perceives you.

Open AEO, or start with a free Reveal of your category — no login, about a minute.

The loop

MeasurePerceptivity
CreateStudio

One brand knowledge graph. Measurement and creation, connected.